I have already blogged about Woopra. Now, after 2 weeks of intensive use and test, I can give you some insights about this amazing piece of Web Analytics software.
I embed here the presentation for MediaCamp Roma, the social media marketing event held in Rome on Dec 3th 2008. My presentation was about Woopra analytics of course! I made a brief comparison with Google Analytics and the result is... Woopra is better than Google Analitycs!
Thanks to all the guys at MediaCamp Roma, especially to Chris Hambly and Massimo Burgio who made this event possible. It was a great opportunity to share knowledge about Social Media, Social Web and latest Social Trends in the blogosphere.
I strongly believe that Woopra is a sort of Social Web Analytics. What do you think? Here we go with the presentation "What is Woopra (and why it is far better than Google Analytics)".
So, it's almost a week I've been using Basecamp intensively. I feel it's both useful and dangerously addictive. Here's why.
Basecamp is useful because it lets you track every aspect of your project. I think it's particularly useful for web-programming related projects, since probably it is developed having in mind the workflow of a web/advertising agency. But it can be useful in many many cases, expecially for complicated projects with lots of details you can't miss.
Basecamp is addictive because it is easy to use, it makes you feel like a super-efficient project manager who has everything under his control. Basecamp is nothing more than a tool, and it doesn't make you more efficient only because you have every detail of the project at a glance.
I recommend you use Basecamp carefully, starting one project at a time and checking it no more than twice per hour if there are no upcoming milestones scheduled in the near future (let's say less than 48 hours).